The 2013 Twitter Marketing Guide

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Are you ready to immerse yourself and your business in Twitter this year? Are you a Twitter user who hasn’t caught up with the latest updates and tools for Twitter? This guide is for you! It will take you through the basics of Twitter, from setting up your profile and learning the lingo to analyzi

Google, Best Agency of the Year 2012

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Awwwards enjoys the collaboration of the best agencies out there. Not all of them have the same resources to work with, but that doesn’t mean the quality of their work is any less. In the past year, we have discovered new agencies and studios, while others have continued to work for the best possi

How geniuses think

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How do geniuses come up with ideas? What is common to the thinking style that produced “Mona Lisa,” as well as the one that spawned the theory of relativity? What characterizes the thinking strategies of the Einsteins, Edisons, daVincis, Darwins, Picassos, Michelangelos, Galileos, Freuds

How to go viral

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Going viral is the holy grail of advertising these days. Mom and Pop run businesses can become global names overnight with the right hashtag, video or promo. When Metro Trains — the metropolitan rail network for Melbourne, Australia — wanted to raise awareness of the inherent dangers surrounding

Illustrations and your brand

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Branding design is one of the toughest fields to understand. It requires knowledge of marketing and what people like to see. When branding any website or mobile app you will want to draw attention towards your logo in some form. Illustrations are a really creative solution to build instant recogniti

Making yourself a CEO

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The other day, a friend of mine asked me whether CEOs were born or made. I said, “That’s kind of like asking if Jolly Ranchers are grown or made. CEO is a very unnatural job.” After saying it and seeing the surprised look on his face, I realized that perhaps it wasn’t as obvious as I’d ori

10 branding lessons you should know

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The conventional wisdom in the business world is that if you want to be an entrepreneur, then you need to get an MBA. The MBA will teach you the principles behind running both young and mature companies, how to avoid mistakes and even the theory needed to build a profitable brand. What’s interesti

8 core beliefs of great entrepreneurs

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What does it take to be an extraordinary entrepreneur? You know, an entrepreneur who has a vision for a business, rallies support to build it and then grows it into one of the most innovative companies in the world….what does it take to be an entrepreneur like that? Well, I may be young but I have

Why people don’t pay for good design

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Editor’s note: This is a contributed post by Addison Duvall, author of Food Identities, a blog that explores the crossroads of food, design, and culture. She’s written some things, designed other things, and eaten a whole lot of food. If you’ve ever come across a client (or 20) who refuses to

Great startup landing pages analyzed

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If you ask any entrepreneur what the most important part of a website is. They will undoubtedly tell you that it is the landing page. It’s an often quoted fact that you, as a business are not really competing with anything but the back button. And I can say from a lot of personal business experien

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I do user experience design, write, think, and build stuff. Views are my own. POW!

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